Manifesto
21 September 2026 · 6 min read
Three senior operators from Majid Al Futtaim, L'Oréal, HONOR and Chalhoub explain why we started a Dubai growth studio — and what it means when you hire the person who actually does the work.
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Market analysis
21 September 2026 · 9 min read
From AI-first search to bilingual GEO, Arabic-native creative and the rise of bespoke internal systems — the changes shaping how Gulf brands go to market this year and next.
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How we work
21 September 2026 · 7 min read
The tools, workflows and prompts we use daily across client work at Pulse. Anthropic Claude, GPT, Lovable, Cloudflare, Supabase, and 8 more — how we combine them without paying enterprise pricing.
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